The Brief : To create unique packaging inspired by yoga for blends that revitalises the body, mind and way of life for Sarveda a brand that believes in living the yogic lifestyle.

The Packaging Concept : The Idea was to celebrate the ancient yogic learning and benefits through each blend. The Asanas's highlighted on the packaging further help cultivate the benefit the blend is promoting and if practised can further promote the effect on the body. The colour pallet is inspired by the chakras in our body and their colours the area and chakra the blend might impact the most. The illustration style celebrated the ancient yogic dressing sense but with a relatable look and feel to help each person consuming the herbs to bring out their inner yogis.